“How Shall We Live?”
I’m Akhil Puri. I write, build things, and work on the metacrisis — the interconnected web of crises that threaten the systems we depend on. I’m based in Toronto, originally from Bangalore.
I spent a decade in tech and business — computer science degree, MBA from IIM Bangalore, sales at Hindustan Unilever, product leadership at Practo and WhiteHat Jr, then founded Earth 47, a climate tech startup building a solar marketplace and carbon offset platform. After that, I led climate SaaS product at SINAI Technologies.
In 2024, I stepped away from conventional career paths to work full-time on the metacrisis. Not because I had it figured out, but because I couldn’t unsee it — the way ecological breakdown, institutional decay, AI acceleration, and the erosion of shared meaning are all feeding each other.
The through-line across all of it is one question: which piece is mine to do?
Now I write a Substack called “How Shall We Live?” — essays on coordination failures, game theory, spiritual development, and the question at the center of everything. I build tools like Cursed Screen, an app that makes your phone disgusting instead of blocking it. I run workshops on the metacrisis for people who feel something is deeply wrong but can’t quite name it.
I think in systems — evolutionary psychology, game theory, institutional incentives, social physics. I value curiosity over ideology, synthesis over debate, and good mechanisms over good intentions. I believe the inner work (meditation, grief, shadow) and the outer work (governance, climate, coordination) are the same work seen from different angles.
What I’m Working On Now
- · Cursed Screen — an Android app launching March 2026 that makes your phone grow toxic sludge the longer you use it
- · How Shall We Live? — weekly essays on Substack
- · Metacrisis workshops and speaking — available for events and organizations
- · Earth 47 Think Tank — turning a vault of 11,000+ knowledge notes into policy analysis
Experience
July 2024 · Present
Writer, Builder, Speaker
Full-time on the Metacrisis
Writing on Substack, building digital wellbeing tools, speaking on coordination failures and systems change. Asking: which piece is mine to do?
2022 · 2024
Product Manager — Climate SaaS
SINAI Technologies
Led product for enterprise decarbonization tools. Carbon accounting and emissions management at scale.
2019 · 2022
Founder
Earth 47
Built a solar marketplace and carbon offset platform. Climate tech from the inside — supply chains, policy, and the gap between intention and infrastructure.
2018 · 2019
Product Leader
WhiteHat Jr
EdTech product at hypergrowth. Learned the tensions of scaling fast and the compromises that come with it.
2015 · 2018
Product Leader
Practo
Health tech at scale in India. Building products that connect patients to healthcare.
2011 · 2013
Sales Leader
Hindustan Unilever
Learned how large systems actually move. Distribution, incentives, and the machinery of consumer markets.
2009 · 2011
PGDM
IIM Bangalore
Management, strategy, and where the hard questions started.
Let’s Connect
I’m open to consulting, collaboration, and speaking. If you’re working on something that matters — coordination problems, climate, governance, digital wellbeing, community — I’d like to hear about it.